About Simplee
Making healthcare consumer friendly.

Simplee® is changing how people pay for healthcare.

Founded in 2010, we offer a best-in-class software platform to providers for Patient Financial Care (PFC). Our technology creates a modern billing and payment experience to engage patients on financial responsibility in a highly personalized way, matching needs to options starting with preservice.

We are strategic partners to healthcare leaders in extending care excellence to revenue cycle.

OUR STORY

INSPIRATION

2010

Tomer Shoval has a broken patient experience with his family. He co-founds Simplee with Roberto Rabinovich and Tom Tsarfati to make healthcare consumer friendly.

CONSUMER LAUNCH

2011

Simplee launches software for families to organize their medical expenses.

Raises angel funding, investors include eCommerce and healthcare veterans.

ENTERPRISE LAUNCH

2012

Simplee launches first SaaS software for providers to engage patients, build trust in their bill, and make payment easily.

Raised Series A funding and Social Capital joins as an investor.

EARLY CUSTOMERS

2013

Simplee launches with charter hospital customers including Lancaster General Health (UPenn Medicine) and ValleyCare (Stanford Medicine).

PLATFORM FOR PFC

2014

Simplee partners with healthcare innovators including Gundersen Health and Memorial Hermann.

Raised Series B funding and the Heritage Group joins as an investor.

MOMENTUM

2016

Simplee partners with top US providers including Adventist, Conifer, Mayo Clinic, and Tenet Health.

Raised Series C funding and American Express joins as an investor.

TRANSFORMING HOW PROVIDERS CARE FOR PATIENTS

3

Providers (2013)

1306

Providers (Today)

We have elevated billing from a source of frustration to a satisfaction driver.

Memorial Hermann, Chief Financial Officer

AWARD WINNING

From design to impact

Consumer Design Excellence
(2012, 2013, 2015)

Fierce Innovation Awards Winner

Leading Revenue Cycle Innovation
(2014)

WHAT WE BELIEVE

Putting the patient first

Empower People and Good Things Happen
Partnership Requires Transparency + Accountability
Speed of Innovation Matters
Teamwork + Focused Passion Can Move Mountains

“Very satisfied” numbers are just remarkable in this short period of time… the difference is remarkable.

Hennepin County Medical Center, VP Revenue Cycle

OUR LEADERSHIP

Consumer expertise meets healthcare

  • Tomer Shoval
    Tomer ShovalCEO & Co-founder
  • Roberto Rabinovich
    Roberto RabinovichCOO & Co-founder
  • Tom Tsarfati
    Tom TsarfatiCTO & Co-founder
  • John Adractas
    John AdractasChief Growth Officer
  • Randy Weber
    Randy WeberChief Revenue Officer
  • Shelly Kantarovsky
    Shelly KantarovskyVP Human Resources
  • Yelena Drabkin
    Yelena DrabkinVP Product Management
  • Cameran Haire
    Cameran HaireVP Customer Success
  • Joel Haferbecker
    Joel HaferbeckerVP Services
  • John Dwight
    John DwightVP Strategic Partnerships
  • Yufeng Chen
    Yufeng ChenVP Analytics
  • Mike D’Amelio
    Mike D’AmelioHead of Design

OUR INVESTORS

From Silicon Valley to Wall Street

  • Harshul Sanghi
    Harshul SanghiAmex Ventures
  • Paul Wallace
    Paul WallaceHeritage Group
  • Ted Maidenberg
    Ted MaidenbergSocial Capital
  • Tilli Kalisky Bannett
    Tilli Kalisky Bannett83North (Formerly Greylock)